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Author Archives: admin

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Pedigree Portal: Meeting the Deadline

By admin | Published January 28, 2013

Many shows have registration and ownership deadlines to be aware of. 

Some shows also have a deadline for when all pigs have to be recorded. The registration date that appears on the pedigree will be the date we received the work. For those mailing litter applications, be sure to allow time for delivery as the registration date is the date the information is processedin the office, not the date you postmarked the envelope. We do not back date registrations, so please check the rules of the show and record your litters ahead of time.  Online litters are downloaded daily, so if you record your litters through the NSR website on a given evening, the date shown on your registration papers will be the next day when they were downloaded into our system. For example, if you have a December 1 registration deadline for a show, you will need to record [ … ]

Posted in National Swine Registry | Tagged Duroc, Hampshire, Landrace, litter registration, National Junior Swine Association, NSR, NSR mailing address, Pedigree, Pedigree Portal, registration deadline, Yorkshire | Leave a comment

March Issue of the Seedstock Edge

By admin | Published January 24, 2013

I hope farrowing season if treating you all well. This is just a friendly reminder that the advertising deadline for the Spring Showpig issue is rapidly approaching. It is February 6, 2013. If you haven’t reserved your ad you can call your fieldman or NSR office.

Safe travels if you are attending, see you all in Georgia next week!!

Posted in NSR Fieldview | Leave a comment

Step Up, Speak Out

By admin | Published January 23, 2013

In my last Industry Insightspost, we talked about the “Crate Debate.” This is just one of a handful of animal welfare debates facing our industry, and recent research from Purdue University yielded some “red flag” results for pork producers. Dr. Nicole Olynk Widmar (Agricultural Economics), Dr. Candace Croney (Animal Science) and Melissa McKendree (Agricultural Economics) conducted a survey of U.S. consumers related to perceptions of livestock – specifically pork – production. What they found may come as a shock.

Of the 798 survey participants, nearly one-third had never been to a farm that raised animals for the food system, and only 31 percent had visited such a farm within the last five years – which is representative of the nearly 98 percent of Americans who are not directly involved in agricultural production.These researchers also looked at the consumers’ sources of information regarding animal welfare issues. This chart breaks down the [ … ]

Posted in National Swine Registry | Tagged animal welfare, communication, consumers, industry insights, Jen Gillespie, National Pork Board, NSR, Operation Main Street, pork production | Leave a comment

Stock Marketing: E-mail – It's a Blast

By admin | Published January 18, 2013

In October, I encouraged you to “mix up your media.” This month, in Stock Marketing, I want to focus on direct e-mail marketing –  also known as e-Blasts. Most of you are probably familiar with e-Blasts because they fill your inboxes with coupons, announcements and sales each day, but have you thought about using an e-Blast to promote your farm? If not, I want to give you a few perks of e-mail marketing to mull over.

 It’s growing – But don’t believe me, check out some of these stats put together by PR Daily. According to information gathered by the Direct Marketing Association, there are 3.3 billion e-mail accounts throughout the world. And e-mail marketing doesn’t mean your audience needs to be glued to a computer – eight out of 10 smartphone users check and send  electronic mail from their phones, and of those eight, half check their e-mail [ … ]

Posted in National Swine Registry | Tagged advertising, Communications, email, Katie, marketing, Maupin, Stock Marketing | Leave a comment

Hoping for a great 2013!

By admin | Published January 4, 2013

I hope you all are off to a great start. The winter type conference and southeast regional will be here before we know it. I am curious as to how many of you are planning to attend this year? Drop me a text, shot me an email, or give me a call.

Posted in NSR Fieldview | Leave a comment

Pedigree Portal: DNA Sire Requirements

By admin | Published December 19, 2012

DNA Sire Requirements 

All Purebred litters recorded with NSR since July 2004 are required to be sired by a boar that is negative of the Stress Gene.  If you have a boar that you are using to breed sows within your herd, a Stress Gene test must have been completed prior to recording litters.  

To fulfill these requirements, you can order a DNA card from the National Swine Registry for $4.  Once you receive the DNA card, you will notice there are 4 circles on the DNA card.  Please get DNA in all 4 circles.  The most preferred form of DNA is blood, because it lasts longer on the DNA card and is much easier for the lab to read.  Another acceptable form of DNA is semen.  If you choose to submit semen as DNA, you must use raw semen that does not have any extender in it.  Once you [ … ]

Posted in National Swine Registry | Tagged Blood Banking, Blotter card, DNA, DNA Hair sample, DNA samples, DNA Sire Requirements, Hamp Color test, Litter Recording, NSR, Pedigree Portal, Purebred sires, purebred swine, Stress Gene | Leave a comment

Nelson Bros Durocs Bred Gilt Sale

By admin | Published December 6, 2012

Ron and Heath have a great set of bred gilts for sale today. Make sure you check out the offering, they are offering some of their best genetics in this sale.

Posted in NSR Fieldview | Leave a comment

This week on Buyers Choice Auctions

By admin | Published December 3, 2012

Guys there are several sales this week on buyers choice auction. Don’t forget to check them out.

Doug Stewart and Carl stein have a great set for sale today. Doug is offering littermates to both the WPX and STC champion gilts.

Penner Genetics has a great set of Hamps Yorks and Crosses.

Plus Chuck and Ben Olsen have a great set for sale and so does Nelson Bros Durocs.

Feel free to contact me about any of these sales.

Michael Lackey765-427-3733

Posted in NSR Fieldview | Leave a comment

Stock Marketing: Just Your Type

By admin | Published November 21, 2012

Everyone is guilty of it – skimming ads for pictures. But have you ever noticed an ad because of a clever headline? Chances are, if you did, you read it in its entirety. Wouldn’t it be nice if your ads could pack such a punch that they would stop readers in their tracks? With these quick headline writing tricks, your ad can have “stopping power.”

 Name a benefit – Bigger litters. Bigger profits.

 Tell them how sorry they’ll be if they don’t use your genetics, product or service – “I wonder what the champion drive is like,” said someone who didn’t buy from ACME Showpigs.

Make like Snapple, and throw out some facts – Over the last decade, we’ve farrowed more than 500 litters, and this is our best one yet.

Call-out to your target audience – No place is as nerve-wracking as ringside – buy your kids the best.

Make it newsworthy – At [ … ]

Posted in National Swine Registry | Tagged advertising, copy writing, headline, Katie, livestock, marketing, Maupin, Stock Marketing, swine industry, tips and tricks, writing | Leave a comment

NSR Updates and Deadlines for Gilt Ownership

By admin | Published November 20, 2012

I’d first like to thank everyone for making this year’s Fall Classic a tremendous success. A great set of weanling and breeding hogs were well received by a huge crowd. Hats off to the breeders and buyers that make this such a great atmosphere each year. Also, a special thanks to the Empire FFA Chapter, Iowa State University Swine Interest Group, the Oklahoma Department of Agriculture, Dr. Mike Tripp and of course Mike, Donna, Lyndol and the Stephens County Fair Staff for their hard work towards this event.I also wanted to drop a quick reminder to those exhibiting pedigreed barrows and gilts through the winter and spring months of 2013. Many of these pedigreed events have ownership deadlines in the very near future. The ownership deadline for gilts exhibiting at the Junior Breeding Gilt Shows in San Antonio and Houston  is December 1, 2012. All gilts must be recorded and [ … ]

Posted in National Swine Registry | Leave a comment
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